Deutscher Forstwirtschaftsrat
Short Feature Film
Unhide the Champion
With the campaign Unhide the Champion, the German forestry industry draws attention to its importance in the fight against climate change. As a pioneer, the CEO of the fictitious "Klimaschutz-AG", shows how indispensable sustainably managed forests, timber as well as the people behind them are for the fight against global warming.
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Client
Deutscher Forstwirtschaftsrat
Agency
sommer + sommer
Production
POPCORN
Year
2022
Our Work
Production
Directing
Post-Production
Direction
Benjamin Wiedenbruch
Producing
Marisa Möhrke
DoP
Jonathan Heidrich
Edit
Grading
Sound
Music
Photography
Julia Melnyk
We created film + photo for the holistic campaign. The deliverables consisted of 3 social spots, a photo series and several social snippets. This built the foundation for a sustainable campaign which has caused a stir, especially within the industry, and is being actively requested by a wide variety of stakeholders in the German Forestry Council.
So the Klimaschutz AG success story is far from over.
We created film + photo for the holistic campaign. The deliverables consisted of 3 social spots, a photo series and several social snippets. This built the foundation for a sustainable campaign which has caused a stir, especially within the industry, and is being actively requested by a wide variety of stakeholders in the German Forestry Council.
So the Klimaschutz AG success story is far from over.
Forest management is, in principle, the most sustainable enterprise of all: an enterprise that was already good for the climate when climate change was not as big of a threat as it is today.
